About the SBA
We’re the voice of Soho’s diverse and dynamic business community.
The Soho Business Alliance (SBA) unites independent traders, hospitality, and creative businesses to safeguard and celebrate Soho’s unique spirit. We work collaboratively to champion local interests, protect our heritage, and build a thriving, inclusive future.
156 members strong and growing.
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Member Benefits
Membership with the SBA gives you access to:
Expert Guidance
on licensing, planning, and compliance
Exclusive Discounts
on business-critical services
Be Seen
through our member network and events
Be Heard
have a seat at the table in shaping Soho’s future
News & Events
From licensing updates to local happenings, we keep you in the loop. Whether it’s a key policy change, a public consultation, or an upcoming street festival - our updates help you stay ahead.
Café Culture Summer?
The SBA has proposed a small test of some outdoor dining for Soho
CCTV coming for Soho
The Soho Business Alliance is delighted to announce that, following months of dedicated work, our application for NCIL funding has been formally approved, and the funds have now been released for the…
SBA attended the Night Time Economy Conference, Birmingham 2025
The SBA has written a letter to the Mayors Office, asking for consideration for Soho, especially when considering the pedestrianisation of Oxford Street, which will strongly affect Soho. You can…
SBA supports the Mayoral Development Corporation
The SBA has written a letter to the Mayors Office, asking for consideration for Soho, especially when considering the pedestrianisation of Oxford Street, which will strongly affect Soho. You can…
Upcoming Events
Our Sponsors & Supporters
We’re proud to be supported by a range of businesses and individuals who believe in Soho’s future.
Benefactors
Lead Sponsors
Community Sponsors
Contact Us
Got a question, idea, or want to get involved? We’d love to hear from you.
Get in touch